This workshop provides you with an introduction to marketing communication methods and tools to maximize your customer reach. The discussion in the Marketing Plan workshop covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to: outline your marketing strategy, test
Join us for the third session of the 2023 Black Innovation and Entrepreneurship Program: Learn how HBCUs function as regional centers of excellence for inventors, innovators, and entrepreneurs. Hear from special guests about intellectual property (IP) innovation in the hair care industry. Learn from business experts how you can build a successful brand. Watch the
Join the U.S. Small Business Administration Baltimore District Office as we celebrate Black History Month with a special webinar offering information on tools and resources available to help you thrive as a black owned small business. Hear from government representatives, SBA lenders, small business tax advisors and more.
This webinar will discuss how to certify your business as a Women-Owned Small Business for Federal government contracting opportunities. Speakers: Nadine Boone, Assistant District Director of Business Development — U.S. Small Business Administration Lisa Gonzalez Welch, Economic Development Specialist of the Massachusetts District Office — U.S. Small Business Administration
Economic recession can significantly affect small businesses, but your business can weather an economic downturn if you are properly prepared. In this webinar, you’ll learn what challenges small businesses face during a recession, what is out of your control and what is in your control, and what simple steps you can take to prepare. Regardless
Join the U.S. Small Business Administration (SBA) as we celebrate 2023 African American/Black History Month. This year the NFDO is offering two virtual events geared toward unlocking tools, for those that are in the planning stages, aspiring entrepreneurs, and small business owners. Day 2 event will focus on and discuss sources of capital that is
Event description •How to have a successful loan/financing application •Lender Match •SBA Guaranteed Loans- 7(a) and 504 •Microloan Programs •Venture Capital •Crowdfunding •Other programs- SBIR/STTR •Disaster Loan Programs
Do you feel comfortable talking about your business? Would you like to develop your "pitch"? Join us for a two-part workshop to hone your idea and create your own Pitch Deck! This is a great first step to developing your business plan. Note: attendees should be available for BOTH sessions. Attendees will be able to:
Learn: What are the four keys to your financial model. How you can adjust the levers of sales volume and profit margins to achieve greater profitability. How you can make more accurate financial projections. Presented by: Keith Girouard, Berkshire Regional Director Host: The Berkshire Regional Center of the MSBDC Network In partnership with the Williamstown
Are you a social entrepreneur with a great idea but you need to learn how to attract charitable contributions to capitalize your organization’s work? Are you a nonprofit leader currently relying on one or two major funders and in need of a more diversified base of support? Have you only pursued and attracted foundation support